12/9/10

One Trend Fits All?

I've always thought that different cities had distinct street style identities. Dressing for a day out in London wouldn't be the same thing as dressing for Milan. I also love reading articles that play up the differences between prominent looks in varying international locales. But according to Vogue Italia's Franca Sozzani, there's no distinction at all! Sozzani's blog provides an insightful, behind-the-scenes take of her job at the influential fashion publication. In the past she's written about the role of each department at the magazine, and how they choose their cover stars. Recently Sozzani's confessed that she has been seeing similarly dressed women across the fashion capitals, and she asks if magazines are to blame. She concludes her post with a reminder that magazines are to be interpreted, topics are to be argued and that the looks in fashion shoots are always missing one thing - your personal touch.

"Vogue by its very nature tries to look for new ways of wearing clothes. It's a magazine based on research...I would like to emphasize once more that magazines must be read with your own head, and interpreted with your own taste." -Franca Sozzani, Editor-in-Chief of Vogue Italia

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